You have an incredible opportunity to grow your business with social media. Using your website as a foundation, you can use it to amplify your other marketing efforts and drive your business into the digital era. After learning about the impact social media can have on your marketing, you’ve decided to jump in and start giving your wholesale business a voice. But where do you start? Whether you have already begun posting on your company Facebook account or you do not have a single social media platform attached to your business’ name, the first step to a successful social media marketing strategy is to focus your efforts on a single platform. Even if you already have a dozen business profiles set up on social media, now is a good time to reevaluate your strategy. Choosing the best social media platform for your unique business will ensure that you are reaching the right audience and that you can keep up with a regular posting schedule: the two most important things to consider when building your strategy.
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